For men and women who have never felt insecure about their looks, it’s all too easy to view plastic surgery as a way of conforming to a specific ideal of beauty. But, in the hands of a board-certified plastic surgeon, cosmetic procedures can actually be a way of enhancing an individual’s unique features and boosting their self-confidence overall.

Recently, British plastic surgeon Dr. Bryan Mendelson touched on this topic in his new book, “In Your Face.” According to The Huffington Post UK, Mendelson – who once served as president of the International Society of Aesthetic Plastic Surgery – argues that attractiveness is subjective, and that cosmetic enhancements like Botox treatments and nose jobs are really just a way for men and women to “like the way they look.”

During his time as a plastic surgeon, Dr. Mendelson explains that most of his female patients came in looking for ways to address the sagging skin and fine lines that had set in as they aged. By remedying these issues through face lifts and dermal fillers, he explained that he could help his clients “remove the mask,” so that the person they saw in the mirror matched how they perceived themselves.

If you’ve always been self-conscious about a certain feature, or feel that you can hardly recognize yourself after years of sun exposure and other skin damage, contact the Lett Center in Lebanon, Tennessee to find out how plastic surgery can restore your confidence.